Chris Ferguson was born and raised in Thunder Bay, Ontario but moved away as a teenager to Saginaw, Michigan and then London, Ontario to play hockey in the OHL. After hockey he completed his Business Management degree from Western University in London, Ontario and obtained many years of experience in sales, food and beverage, Human Resources, and Business. He believes the introduction of virtual golf combined with food and beverage in a sports bar setting is something that can really benefit the city of Thunder Bay.